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三汁小焖锅为您分析餐厅客源构成
发布时间:2020-06-12   点击次数: 来源:尊龙人生就是博l

  1. 根据宴会、团队、会议用餐(租赁)和个人客源消费将进行划分。

  1. It will be divided according to banquet, team, meeting dining (leasing) and personal guest consumption.
  2. 将每个客源的收入与历史月(年)末进行比较,以发现每个客源市场的潜力。如果当月会议导致团队餐饮营业额大幅增加,应鼓励并要求销售部门大力推广团队会议市场。假如婚宴市场又有潜力,应提前计划下一个经营时期的婚宴的销售问题。
  2. Compare the revenue of each customer source with the end of historical month (year) to find the potential of each customer source market. If the monthly meeting results in a significant increase in the turnover of team catering, the sales department should be encouraged and required to vigorously promote the team meeting market. If the wedding market has potential, we should plan the sales of the wedding in the next business period in advance.
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  3.每个餐厅的平均消费水平是根据公式计算的。例如:高端餐饮定位高端市场人均消费应在150元~ 200元之间;中档餐饮定位在中档市场,人均消费在50 - 80元之间;餐厅定位为公众消费,人均消费在30元到50元之间。这样,在计划中就可以通过每个餐厅的实际人均消费来验证市场定位是否与餐厅消费一致。
  3. The average consumption level of each restaurant is calculated according to the formula. For example: the per capita consumption of high-end catering market should be between 150 yuan and 200 yuan; the per capita consumption of medium-sized catering market should be between 50 yuan and 80 yuan; the restaurant should be positioned as public consumption, with the per capita consumption between 30 yuan and 50 yuan. In this way, in the plan, the actual per capita consumption of each restaurant can be used to verify whether the market positioning is consistent with the restaurant consumption.
  客源市场分析可以帮助餐饮管理者解决不同客户的动态变化和客户的潜力,从而便于经营者针对不同客户提出管理和销售对策。如:针对不同来源的销售策略;对异客源菜的对策;针对不同客户的个性化服务对策。通过对餐厅人均消费的分析,可以帮助餐饮经理了解不同餐厅的实际消费是否符合餐厅的定位。帮助运营商对不同餐厅的消费情况进行决策,如:是否要调整高低菜品的比例,是否要引入一些菜品,是否要调整菜品的价格等。
  Customer market analysis can help catering managers to solve the dynamic changes of different customers and the potential of customers, so that managers can put forward management and sales strategies for different customers. For example: sales strategies for different sources; countermeasures for different dishes; personalized service strategies for different customers. Through the analysis of per capita consumption of restaurants, it can help restaurant managers to understand whether the actual consumption of different restaurants is in line with the positioning of restaurants. Help operators to make decisions on the consumption of different restaurants, such as whether to adjust the proportion of high and low dishes, whether to introduce some dishes, whether to adjust the price of dishes, etc.
  以上是尊龙三汁小焖锅厂家小编为大家介绍的相关内容,想要了解更多内容,欢迎访问网站:
  The above is the relevant content introduced by the manufacturer of Xiaofu Sanzhi stewing pot. If you want to know more, please visit the website:


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